Today, being customer oriented is not enough anymore: Customer obsession is a key asset for companies to keep their competitive advantage.
Total cost of ownership: you must consider the initial investment, the costs of maintenance, the project management and much more
Based on studies, one purchase out of two is impulsive. As online purchases are developing importantly, the physical store must optimize the customer experience.
Expatriation is a dream project for many, but not everyone takes the big step. John Rollier left a comfortable corporate job to taste the entrepreneurial adventure in China in 2007 with a few suitcases and his wife. He came back to Belgium 5 years later to develop his start-up.
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